It comes as no surprise that becoming a household name in the music industry is a journey. Every artist encounters many highs and lows. They will be tested in ways that they never imagined possible, and it is how they respond to these tests that will define the career. Adley Stump is an independent artist who has been trekking her way to the top for a couple years.
I first came across Adley when I saw her on season 2 of The Voice. She took the stage, belted a Carrie Underwood song, and completely owned it, earning herself a spot on Blake Shelton’s #TeamBlake. Although the outcome wasn’t what she had have hoped for; she left no doubt that she had the talent, the drive, and the passion to succeed in this business.
After leaving The Voice, she faced a new task: how to sell music? She signed a small label record deal, which in turn was not at all what she had in mind. Her life was not falling into place like she had planned, but along the way she learned that you have to “create opportunity and quit waiting on people to hand it to you.”
As an independent artist, Adley is essentially a project manager. She manages her time in the studio, her funding, her tour, her wardrobe, her bank account, etc. Adley has learned to focus her energy and push herself to her limits, manage her career on her own and figure out what she wants before handing it over to someone else.
Through this process, Adley Stump has become an entrepreneur. She studied business and is no stranger to what it takes to build a successful career. Joining forces with companies, which include her in revenue share, she is making a name for herself, and expanding her reach and visibility as an artist. Adley Stump is growing her career in ways she probably never even thought possible. This is why she created a book with eleven other notable artists entitled How They Sell Music to help new artists like herself.
In the book How They Sell Music, twelve artists, including Adley, have come together to give you their best advice for taking dreams and making them a reality. You will read twelve drastically different stories of success about making a living from selling music from various industry professionals like DJ DU, Bubba Sparxxx, Cody Canada, and others. How They Sell Music includes a chapter explaining how each artist has been successful in the music industry, along with where they see the industry going and tips for staying on top of it.
How They Sell Music will be open for pre-orders starting in February 2015.