Your favorite rock, pop and political magazine, Rolling Stone, is getting a little more country. That’s right. The popular music mag has announced that they will be launching a $1M Rolling Stone Country website dedicated to, you guessed it, country music.
With a new website, the magazine will plan on opening a new office in Nashville where 10-15 employees will work out of.
This seems to be a step in the only correct direction. With country music appealing to SO many people, it only makes sense; especially from a business standpoint as Rolling Stone believes that the new addition will increase advertising revenues for the company.
“Certain categories of advertisers love country music because it’s a very sponsor-friendly genre,” said Chris McLoughlin, Rolling Stone’s publisher, told AdAge.com. “The performers are all super likable, they tend to be good people who value their fans and treat their fans well.”
The new country music site will be a standalone site away from RollingStone.com and the plan is to have an annual print edition. Expect to see Rolling Stone Country around April or June of 2014.
UPCOMING #CMchat SCHEDULE for END of 2013
12/11 Video #CMchat “2013 unTWANGled: Country Music Year in Review” Twangout
12/16 #CMchat* Twitterview with American Young 6-7pPT
12/23 #CMchat* Twitterview with Rose Falcon 6-7pPT
For a complete schedule go to cmchatlive.com/upcoming
#CMchat Twitterviews are Mondays from 6-7pPT on Twitter
Google+ Twangout’s are as booked TBA