Product Placement in Country Songs
Apr30

Product Placement in Country Songs

Country music power couple Blake Shelton and Miranda Lambert have been topping the charts and probably need a couple of Miranda’s Airstreams to house them all. Due to their successes, personalities and good looks they’ve also infiltrated our televisions in commercial form – Blake with Pizza Hut and now Miranda with Dodge. It’s not just Miranda and Blake. Jana Kramer and her leather cat suit can have been bouncing around in those...

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.@MirandaLambert Releases New Song for @Dodge @RamTrucks
Jan23

.@MirandaLambert Releases New Song for @Dodge @RamTrucks

Miranda Lambert recently wrote a song that had no intention of going on one of her albums. Instead, it was specifically Dodge Ram’s new commercial campaign. The song, “Roots and Wings,” will be the staple sound for a series of commercials that will be used on multimedia platforms including television, digital and social media. This is the first step in the new partnership between Lambert and Dodge, which was made...

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